Pop-Up @77 Flat Begins in May – Donations Welcomed
Brattleboro Area Hospice is excited to announce a new retail and auction experience in Brattleboro: Pop-Up @77 Flat! On Gallery Walk Fridays beginning in May, and each month to follow through December, a new pop-up auction window will be unveiled at Experienced Goods, the Brattleboro Area Hospice Thrift Shop at 77 Flat Street. Each window will be unique and different and will feature a creatively themed assortment of distinctive riches and other curios. The items in the window will be available for online bidding from midnight of that evening throughout the following month. This is a new spin on its annual Cherished Goods Auction that has traditionally taken place annually in the fall. All proceeds will benefit Brattleboro Area Hospice programs and services.
Pop-up retail, also known as pop-up store (pop-up shop in the UK, Australia and Ireland) or flash retailing, is a trend of opening short-term sales spaces in Canada, the United States, the United Kingdom and Australia. Pop-Up @77 Flat is a new exciting way to prominently feature the most unique and special items for a limited duration of time. We hope people will become engaged and interested and will subscribe to the online auction site and bid monthly throughout the year on those items they fancy.







